Caravans, Motorhomes and Campervans
Marketing for the Leisure Vehicle Sector
At Uncommon Sense we have a unique understanding of leisure and tourism marketing – specially the leisure vehicle sector. With over 10 years’ experience working in the industry including at The Caravan and Motorhome Club (The Caravan Club), we know exactly how to reach customers looking to purchase a leisure vehicle.
‘Touring Curious’ – The 1 million people who already holiday in the UK, are ‘outdoorsy’ and would consider buying a vehicle.
The Uncommon Sense team is a small but mighty collection of talented individuals who are passionate about making great stuff happen for our clients. Contact us today and find out how we can help increase sales enquiries for leisure vehicles.
There is significant opportunity in the outdoor holiday market
The Market Opportunity
- 65% of the GB population have taken a holiday or short break in the past 12 months
- 10% of the population own or would consider owning a touring caravan
- 17% own or would consider a motorhome
- 65% of the British Population are in the market for an outdoors holiday, in that they have taken a holiday in the UK in the past year and do not reject staying in hired outdoors accommodation.
Source: IPA 2021
We believe common sense is the ability to see things as they are, and do things as they ought to be done. So, in a world where common sense is not so common, we believe that Uncommon Sense makes good sense.